Overcoming an Unprecedented Crisis to Become a Truly Sustainable Company
The novel coronavirus (COVID-19) is raging around the world, having a severe impact on the global economy and businesses. Our company is no exception. Our business has been significantly affected in many ways, including disruption of the supply chain. The COVID-19 crisis is very different from what we have experienced so far in that conducting business activities can affect human lives. Amid the COVID-19 pandemic, we must first protect the lives of our employees, then their families’ lives, and thirdly the company. It has been about 50 years since our company was founded, but this is the first time we have ever conducted a business giving top priority to protecting people’s lives. COVID-19 has brought such a profound crisis that has forced us to review the way we manage our business. I have heard that air quality has improved worldwide due to restrictions on economic activities. Environmental destruction caused by human activities has been “visualized.” The world’s landscape will change completely in the future, and efforts to protect the global environment will be required more than ever before.
I have confidence that we can overcome this crisis and carve out a new future. We have come across a major obstacle every 10 years, but each time we have turned an obstacle into an opportunity through united efforts by all employees. By continually evolving in response to changes in the world, we aim to become an indispensable company that plays a vital role in realizing a sustainable and prosperous society 100 years later.
Founder, Chairman and CEO
Many companies claim that sustainability sits at the heart of their business, but a company’s sustainability can only exist when growth is sustained. I believe that guaranteeing growth for our stakeholders, including customers, shareholders, investors, business partners, and employees, is the one and only sustainability.
Our company is currently on the verge of riding a great wave of technological innovation in five areas: “automotive electrification,” “expansion of robot applications,” “home appliances driven by brushless DC motors,” “manpower-saving in agriculture and logistics,” and “next-generation technology stemming from 5G communications.” Strong expectations are placed on these areas as promising growing markets that contribute to the resolution of various global issues, including CO2 emissions, traffic accidents, and population aging. I believe that elemental technologies we have cultivated thus far will be able to successfully bring breakthrough innovation in these five areas.
Our company has pledged to engage with the 17 goals for realizing a sustainable society (SDGs). While embodying sustainability in everything we do, we will seek to achieve our consolidated net sales target of 10 trillion yen in FY2030 and contribute to realizing a sustainable and prosperous society.
President and COO
The Nidec Group joined the UN Global Compact and officially expressed its support for the 10 principles in August 2015.